Packaging exploration for a botanical tonic brand with a focus on upscale cocktail mixers.

Botanical Tonics — Packaging Design

Branding, Packaging
 Packaging exploration for a botanical tonic brand with a focus on upscale cocktail mixers.

Packaging exploration for a botanical tonic brand with a focus on upscale cocktail mixers.

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 For centuries, tonic has been used as a medical supplement—most notably as a treatment for malaria in the early 1700's. Pulling from the rich heritage of it's primary ingredient the premise for this design is rooted in old apothecary signage and logos with a modern twist.

For centuries, tonic has been used as a medical supplement—most notably as a treatment for malaria in the early 1700's. Pulling from the rich heritage of it's primary ingredient the premise for this design is rooted in old apothecary signage and logos with a modern twist.

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 Photographs by Kira Crugnale

Photographs by Kira Crugnale